How to Benefit from the Crowdfunding Phenomenon

Crowdfunding is a concept that has really taken off in recent years. In 2015, for example, the UK online alternative finance sector grew by 84%. It provided finance to up and coming businesses and projects to the tune of £3.2 billion. Crowdfunding is largely seen as a more accessible alternative to institutional investors. It allows consumers to support their favourite projects and it gives early stage companies and inventors the opportunity to get finance where more traditional loans or investment may simply not have been available. So, how does it work? The different types of crowdfunding Not everyone does crowdfunding in the same way. There are a number of different options for crowdfunding a business or idea and they tap into different levels of experience and different needs. For example: Equity crowdfunding – investors in the business take a share of that business in return for the money that they put into it. This kind of crowdfunding tends to suit businesses with high growt


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