Your business startup funding options

We’re entering a phase in our economy now where startups are an increasingly popular option. As the digital world opens up new opportunities for anyone to go into business, startups are launching at record rates. Getting startup funding is probably one of the most crucial elements to its success. Given that half of all UK startups fail within the first five years it’s not something that can be overlooked. But what are your options if you have an idea that you want to sow, germinate and grow? Crowdfunding This is an increasingly popular way to get investment to help boost cashflow and take a business to the next level. There are a number of different crowdfunding options out there and their offerings differ. You can choose a platform that gives your crowdfunders some kind of reward or incentive to invest (e.g. a personalised or exclusive product) or one where individuals buy equity in the business. Equity is essentially a share of the business. Normally, to use an equity model you


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